City of Laguna Beach

Parking utilization
during peak times*

Faster to find a park
since installation*

With over 23,000 permanent residents and nearly 7 million annual visitors, finding a parking space was as tricky as ever at Laguna Beach.

With excess congestion and limited traffic control, Laguna Beach knew they had to be smarter with their parking management solutions.

To help ease the parking pains, Frogparking delivered a complete smart-city parking platform for the City of Laguna Beach in 2019.

Furthermore, Frogparking assist Laguna Beach with managing parking rates and sit layouts. Basically, we provide the parking sensors, mobile payment application and a web payment app. As a result, we help Laguna Beach manage their usage data, revenue reconciliation and configuration. 

Frogparking were thrilled to install our reputable parking guidance solution, in conjunction with an outstanding mobile application, which the locals refer to as ‘The App’.

With our FrogGo (guidance lights) and our FrogSigns (dynamic directional signage), the City of Laguna Beach were making waves as hosting the most innovative parking management solution on the market. 

Want some cool facts? 

49% of revenue is captured via FrogMobile & 51% of revenue is captured via the web portal. Couple this with Apple Pay being around 70% of all payments, and you can see the value our technology is brining by streamlining the customers experience. 

Since the Frogparking installation in July 2022 – we have consistently seen revenue double for Laguna Beach, and in many months, even triple the revenue. Reach out to hi@frogparking.com to review the data, we’d love to hear from you.  

This solution offers the best congestion-management tools on the market, combined with real-time parking availability and ‘find-my-car’ features to over 200,000 people.